Women in Business Series: Shaydreca Sanders Owner Sanders Grooming Lounge & Supply

1) Briefly describe yourself, your background in your field, and your business.

My name is Shaydreca Sanders, but everyone calls me Shay. I was born and raised in Central Florida. I graduated from DeLand High School with honors in 2002 and earned my bachelor’s degree in psychology from The Florida A&M University in 2007. My wife, Laurie G. Sanders and I moved to Humboldt County in 2010 when she was recruited for a Behavior Analyst position in Arcata. I began developing my business in 2012, graduated from Fredrick and Charles Beauty College in 2015 and was able to open my own barbershop/salon in 2016: Sanders Grooming Lounge and Supply.

2) Explain what makes your business unique.

My business is unique because it was born from my family’s legacy of spirituality, business ownership, and community service.  

3) What inspired you to become an entrepreneur and business owner?

When I arrived in Humboldt, I knew I was far away from “home.” There weren’t many people that looked like me and the amenities that I was accustomed to were nonexistent. I wanted to fill in the void, but I didn’t know where to begin. The last straw for me however, was not being able to find someone that I trusted to do my hair.

My hair is very important to me because it represents my heritage and culture that I am very proud of. This is a feeling shared by most individuals from similar backgrounds.

4) What does beauty mean to you? And how does this translate into the work you do?

To me, beauty is a combination of qualities, such as shape, color, or form, that pleases the aesthetic senses, especially the sight. Nothing brings me more joy than transforming my clients into someone they themselves find beauty within. I love watching my clients come back to life after receiving a service from me.

5) What is one valuable lesson you’ve learned from working with people of all different backgrounds and life experiences?

I’ve learned how to have respect for each person’s individual journey and serve them accordingly. I believe this is how I’ve been able to build such a loyal clientele base.

6) What is one goal you hope to achieve through your business?

My ultimate goal is to be an example of what one can do if they run their business from the heart and not just for financial gain. 

7) What is one piece of advice you have for someone wanting to pursue their dreams of going into business for themselves?

Know who you are, and to thine own self be true! Work your magic!

8) What’s the best piece of advice you’ve ever been given?

Do you Shay! Don’t worry about those that are against you. Align yourself with people that are for you!

9) What has been the biggest challenge and the biggest reward from owning your own business?

The biggest challenge has been human relations within customer service. Disrespectful people make me angry (lol). The biggest reward has been human relations within customer service. People who show appreciation for me and my business make my heart soar. 

10) What is one book that changed your life? Why?

Peace From Broken Pieces by Iyanla Vanzant changed my life. This book spoke to my core being and gave me tools to access my full potential.

https://sandersgroominglounge.com

@sandersgroominglounge

707-502-5849

219 2nd Street, Eureka CA 95501

My Top 10 FAVORITE VEGAN Makeup Products

Shop all my vegan favorites and support my small business at http://www.twobeauties.org by simply clicking the photos below. 💞🌱

These are truly my personal favorites that I use almost daily. I’ve worked hard over the years to curate a specific collection of brands at Two Beauties Skin + Makeup (the business I own) that I actually use and stand behind. I recommend these as a licensed esthetician with a vested interest in your skin health, as an experienced makeup artist that understands ease of application and wearability should be a given, and as a vegan who loves seeing the cosmetic industry step up to help our world become a kinder place!

1) GloSkinBeauty Moisturizing Tint SPF 30 / $48 (My Shade: Light)

This is my go-to product for a luminous, even tone. Moisturizing tint is excellent on its own (best way to even skin tone with a formula sheer enough to not be disturbed by a mask) or used as an oil-free primer for a more full coverage foundation.
Plus, it has SPF that is comfortable to wear!

2) UOMA Stay Woke Concealer / $25 (My Shade: Fair Lady T2)

Stay Woke is a concealer that’s full coverage, won’t crease up, and that is easy to blend out to any level you desire. I wear this under everything from my tinted SPF to a full coverage foundation. It also comes with an easy to apply applicator and is available in a great shade range. **Best applied with UOMA Big Head Dual Density Sponge**

3) GloSkinBeauty Satin Cream Foundation / $52 (My Shade: Natural Fair)

This foundation is unparalleled as far as ingredient standards, coverage, and camera-quality formula. I’ve been using this foundation in my professional kit for over a decade and nothing holds up better while still looking like skin. This is also my go-to for nights out or work events when I want a full coverage, flawless look. I can’t wait until we can dress up and go out again! **Best applied with UOMA Big Head Dual Density Sponge or GloSkinBeauty or SIGMA Flat Top Kabuki Brush.**

4) SIGMA Beauty Sculpt Highlight & Contour Palette / $49

I use this palette every single day I wear makeup. If I want a slight touch of bronze and a light highlight on those no-makeup, makeup days, or a camera-ready sculpted look, this palette has everything I need in one convenient product. I will also wear these shades as eyeshadows.

5) GloSkinBeauty Blush $32 (My favorite shade is Papaya.)

This blush blends out flawlessly, and each shade can be worn sheer, or fully vibrant. It also does not wear off throughout the day.

6) UOMA Drama Bomb Extreme Volume Mascara / $19.50

Finding a vegan mascara that also gives your lashes some serious volume and length is tough. This mascara has answered all my prayers, and is water resistant, NOT water proof, making it easier to remove without worrying about smudging throughout the day. **Best Practice: Use over GloSkinBeauty Lash Thickener & Conditioner for even more volume and lashes that won’t budge.**

7) GloSkinBeauty Brow Collection / $50 (My Shade: Brown)

This little kit comes with everything you need to give your brows that beautifully sculpted look… almost. You get two brow powders, a setting wax, an under brow highlight, and all your tools! It’s an excellent value and I love that I can just throw this pouch in my makeup bag so my brow kit is easy to find. However, I do think that it’s missing a brow gel… so I’ve included my favorite one below!

8) UOMA Brow Fro Blow Out Gel / $22 (My Shade: 005)

This brow gel is highly pigmented and sets hairs in place all day. I use this sparingly, in conjunction with my brow kit (or on its own if I’m in a hurry!) for the perfect brows.

9) SIGMA Lip Care Trio *COMING SOON* / $39

I literally got this kit three days ago and I’m OBSESSED!! I will bring it to Two Beauties very soon. It’s the perfect lip set for current mask-wearing times where lipstick and liquid lips can be difficult to wear. It comes with an ulta-hydrating lip mask, balm (one shade), and topper gloss (also one shade) with hyaluronic acid, vitamin E, and jojoba oil. This way we can focus on keeping our natural lips looking and feeling fabulous.

10) COOLA Makeup Setting Spray Organic SPF 30 / $36

Okay… here’s the thing. I think we’ve all looked at our sunscreen tube in confusion as we mull over how to reapply every 80 minutes with a full face of makeup on. Or at least I have! I want to protect my skin and keep my makeup in tact all day. That shouldn’t be too much to ask! And then I found this product. I can now reapply my sunscreen throughout the day using an easy, refreshing SPF 30 makeup setting spray. Specifically formulated to dry down matte, it won’t make you feel dry but will also not disturb your makeup. I use it every day. Full face, or almost bare, it works amazingly! This is a can’t live without, especially once we’re all poolside again!

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Alright, for those of you who’ve made it this far, thank you! Use coupon code IREADTHEBLOG at checkout for 15% off your total order! 🌿💕

http://www.twobeauties.org

They Helped Me Go Vegan

I made a list of all the vegans and vegan brands who helped inspire me to change my lifestyle. Vegan food and fitness bloggers, vegan authors, bodybuilders, entrepreneurs, food reviewers. This isn’t a list of everything I love that’s vegan, or every vegan blog or YouTube channel I think you should check out. It’s a very specific list of the brands and personalities that are making huge changes in the animal liberation and plant based eating spaces. They have had a lasting impact on me, and I continue to watch, shop from, and be inspired by them today. Enjoy!

Food Bloggers:

-Baker By Nature / https://bakerbynature.com

-Crazy Vegan Kitchen / https://www.crazyvegankitchen.com

-It Doesn’t Taste Like Chicken / https://itdoesnttastelikechicken.com

-Minimalist Baker / https://minimalistbaker.com

-Six Vegan Sisters / https://www.sixvegansisters.com

-Vegan Richa / https://www.veganricha.com

Instagram “Influencers:”

-@amysoranno / “An advocate for collective liberation through strategic activism.” https://www.excelsior4.org

-@badassvegan / John Lewis Film Director https://theyretryingtokillus.com

-@concious_muscle / Vegan Transformation Coach & Owner of @cmsupplements https://cmsupplements.com

-@domzthompson / Dominick Thompson Vegan Activist & Athlete / http://eatwhatelephantseat.com/

-@mainlyplants / Vegan Nutritionist and hilarious reviewer of vegan foods: https://m.youtube.com/channel/UC-yvmuhrxX-PHJ84ez1UkuA

YouTube Channels:

*Some of the categories overlap. I would encourage you to find the accounts listed above on their multiple platforms. However, the accounts listed in this section are specifically ones I prefer to watch on YouTube. I tried to categorize them as clearly as possible.

-Kate Flowers https://m.youtube.com/user/indigostar2531

-Sam James https://m.youtube.com/channel/UCJOZu5FMz9mygTTpFSAYDeg

-Sarah’s Vegan Kitchen https://m.youtube.com/channel/UCAbKLYEuTR1riockIgAWBiw

-Stella The Light https://m.youtube.com/channel/UCtFrw0aUPSItEe8V-9ZH3ZA

Podcasts:

-The Rich Roll Podcast https://podcasts.apple.com/us/podcast/the-rich-roll-podcast/id582272991

*I have to make a note here. Rich Roll’s podcast (and book, Finding Ultra) has been one of the most invaluable resources for my vegan journey. He has introduced me to countless authors, podcasters, athletes, and personalities that I otherwise may not have found. This is a wonderful resource for anyone interested in a plant based lifestyle, entrepreneurship, fitness, and an abundance of other topics on wellness.

-No Meat Athlete Radio https://podcasts.apple.com/us/podcast/no-meat-athlete-radio/id476196931

Documentaries / Books:

Cowspiracy https://www.cowspiracy.com

Eating Animals http://www.eatinganimalsmovie.com

Finding Ultra, Rich Roll

The Game Changers https://gamechangersmovie.com

How Not to Die, Michael Greger, M.D.

VegNews Magazine https://vegnews.com

What the Health https://www.whatthehealthfilm.com

Vegan Businesses:

-For Vegan BCAAs: Truth Nutrition https://www.truthnutrition.com

-For Vegan Uggs: Pawj https://www.pawjcalifornia.com (Use Code LIZ10 for 10% off your order!)

-For Fun Vegan Clothing:

-Care Wears https://www.carewears.co.uk

-Crazies & Weirdos http://www.craziesandweirdos.com

-For LOCAL Vegan Treats in Humboldt: Foodwise Kitchen http://www.foodwisekitchen.com

-Vegan Supply Co. https://www.vegansupplyco.com

Food Plan!

This is the food and fitness plan I used from Blogilates to initially help me go vegan! It’s completely worth the $100 (yes.. that’s it for a complete workout and food plan) and I highly suggest it to anyone who’s considering veganism. 28 days is all it takes!

https://www.piit28.com